|
"A Reservation-Price Model for Optimal Pricing of Multiattribute Products in Conjoint Analysis"
|
Vijay Mahajan
|
Journal of Marketing Research,
1991
Type: Journal article
|
|
|
"A Combined Simply Scalable and Tree-Based Preference Model"
|
William Moore
|
Journal of Business Research,
1991
Type: Journal article
|
|
|
"Affective Reactions to Consumption Situations: A Pilot Investigation"
|
Christian Derbaix
|
Journal of Economic Psychology,
1991
Type: Journal article
|
|
|
"In Search of Excellence Ten Years Later: Strategy and Organization Do Matter"
|
John Farley
D. Lei
|
Management Decision,
1991
Type: Journal article
|
|
|
"Modeling Choice Among Assortments"
|
Barbara Kahn
|
Journal of Retailing,
1991
Type: Journal article
|
|
|
"Values, Utility, and Ownership: Modeling the Relationships for Consumer Durables"
|
Kim Corfman
Sunder Narayanan
|
Journal of Retailing,
1991
Type: Journal article
|
|
|
"Heuristics for Product Line Design Using Conjoint Analysis"
|
Ramamirtham Sukumar
|
Management Science,
1990
Type: Journal article
|
|
|
"Determinants of Financial Performance: A Meta-Analysis"
|
John Farley
Scott Hoenig
|
Management Science,
1990
Type: Journal article
|
|
|
"Alternative Explanations for Changes in Similarity Judgments and MDS Structure"
|
Michael Johnson
Daniel Horne
|
International Journal of Research in Marketing,
1990
Type: Journal article
|
|
|
"The Effects of Fatigue on Judgments of Interproduct Similarity"
|
Michael Johnson
Daniel Horne
|
International Journal of Research in Marketing,
1990
Type: Journal article
|
|
