Research Abstracts and Citations Search Results

850 results returned.

Title Author(s) Publication Information
"Marketing and China"
Dimple Kaur

Chazen Web Journal of International Business, 2005

Type: Web-only article

"MTV World Presented by Nusrat Durani"
Brad Fusco

The Chazen Web Journal of International Business, 2005

Type: Web-only article

"Should Your Brand Be Global?"

Chazen Web Journal of International Business, 2004

Type: Web-only article

""Big Data" vs. Quality Information: The Peculiarities of Information Markets"

The European Business Review, 2013

Type: Magazine article

"Making Mobile Ads That Work"
Stephen Bart

Harvard Business Review, 2013

Type: Magazine article

"Sustaining China's Growth: The Role of Branding"

The Analyst, 2010

Type: Magazine article

"When Virtue Is a Vice"
Anat Keinan

Harvard Business Review, 2008

Type: Magazine article

"The Metaverse: TV of the Future?"

Harvard Business Review, 2008

Type: Magazine article

"Consumer Minimalism"
Anne Wilson (equal authorship)

Journal of Consumer Research, 2021

Type: Forthcoming article

"A Poisson Factorization Topic Model for the Study of Creative Documents (and Their Summaries)"

Journal of Marketing Research, 2020

Type: Forthcoming article