- Special Programs
- Success Stories
- 10th Anniversary
We select our instructors on the basis of their experience, expertise, and teaching abilities. The important lessons they offer from their own histories of entrepreneurship will afford a wealth of knowledge to beginning and established business owners alike.
Willie Mae Veasy is President of Covenant Business Concepts, a consulting firm specializing in Professional Development and Management Training, established in 2005. Willie Mae is widely recognized as an accomplised Enterprise Learning Professional with 15+ years of experience in Talent Development, Change Management, and Business Solutions.
Prior to starting her own business, she was employed at Ernst & Young for 22 years as a Performance Consultant, in which her primary responsibilities and clients resided in the Finance, Information & Technology, and Human Resources arenas. To further this effort, she and her team created and facilitated a series of professional development workshops for women shelters, Christian drug rehabilitation centers, and community youth programs.
Willie Mae received her Bachelor of Arts degree in Organizational Leadership from Somerset Christian College in 2011 and an Associate degree in Christian Counseling in 2009 from the same institution. She is also certified in Project Management, Change Management, Instructional Design, and Talent Management. She is currently taking time off from academia to work on her business full-time but plans to return to school in 2016 to pursue her MBA.
Mara is the Creative Director and Co-founder of Sunbird creative, a branding agency in Harlem. After growing up in Hong Kong and living a year in Ethiopia, Mara landed in NYC and began her design career soon after graduating with a BFA from NYU. Through designing her own website, CDs, and other collateral as a singer-songwriter, Mara realized how much she loved telling visual stories, first for herself and then for others. She completed graphic design certification as well as branding and marketing courses through The Wharton School, and has worked with clients ranging from solo entrepreneurs looking to start their own small businesses to venture-backed startups with millions of dollars in revenue. Mara is now a proud Harlem homeowner with her husband Mark.
Bianca is the Co-founder and Strategy Director of Sunbird Creative, a branding agency in Harlem.
Having grown up on four continents in a multicultural family, Bianca was naturally attracted
to the diversity of New York City—especially Harlem. After earning her BA in English & American Literature at NYU, she tutored, worked in the writing center at Northern Virginia Community College, and freelanced as a writer/editor. Her specialty was communicating complex ideas in plain language.
In 2015, Bianca co-founded branding agency Sunbird Creative to fill the gap in strategic creative services available to small businesses. The vast majority of the company’s 100+ clients are based in Harlem, where Sunbird has become known as the go-to branding agency, thanks to strategic partnerships with community organizations, an appreciation for the complex social forces at play in the neighborhood, and Sunbird’s down-to-earth personality.
Daniel is a Senior Marketing and Advertising Executive with over three decades of experience in developing and implementing strategies for retail industries. These include new product development, cultivating brand affinity and loyalty, and cause marketing programs. In working to execute "go-to-market" strategies for food processors, he has handled every aspect from product design to retail launch and the development of a national sales network.
Looking towards the cutting-edge of digital and social media, his work leverages technology in order to create hyper-effective direct-to-consumer programs. His projects have used geo-mapping, behavioral targeting, in-store electronic couponing with demographic-specificity, mobile applications, and more.
Among his many accomplishments, Daniel has also successfully operated multiple business himself and looks forward to helping you do the same.