The Future of Omni-Channel Retail: Emily Culp of Rebecca Minkoff

For today's retailer, connecting with consumers through every channel — mobile, web, and in-store — is a must.

At the BRITE '15 conference, Emily Culp '06, SVP of eCommerce & Omni-Channel Marketing for Rebecca Minkoff spoke about building innovative experiences for their omni-channel consumer through insights, organizational structure and technology to drive long-term customer value.

The BRITE conference on brands, innovation and technology is hosted by the Center on Global Brand Leadership at Columbia Business School.